By Kyra Oakland

Fashion is more than fabric and function, it’s how we customize our avatars.
Through clothing, we communicate identity, attitude, and aspiration.

It’s in the details.
The statement pieces.
Some will notice.
Others will become obsessed.

And that’s the beauty of it. Style is a form of self-expression. It tells a story about who we are or even who we want to be.

But behind every garment lies a journey.

The clothing life cycle:
Design. Production. Assembly. Distribution. Use. Disposal.

In a world constantly evolving and curating new trends, how do consumers keep up?
Truth is — they can’t.
Not without falling into the trap of over-consumption.

We weren’t meant to chase micro-trends on a weekly basis.
It’s time to rediscover the joy of personal style. We should curate a wardrobe of timeless pieces we genuinely love.
Pieces that outlast trends.
Pieces that feel like us.

Let’s use our clothes to their fullest extent.
Let’s extend their lives.
Let’s stop killing garments after one wear.

Donate. Recycle. Repurpose.

And when you buy, buy from brands that care — about you, and about the planet.

Because clothing gets its life not from a runway or a TikTok trend,
but from the essence of the person wearing it.

Simply yours, Ky